Hi, I’m KELSIE.

Creative Director and Wardrobe Alchemist.

I specialise in helping people build Wardrobe’s they love by starting in the Wardrobe’s they hate.

In the last 2 years I have helped an array of people transform their relationship to clothes, get the most out of their wardrobes and build Personal styles that make them feel confident and self assured.

At university I studied Fashion Branding as well as Marketing & PR which solidified what I already knew, Your Style is your Story.

What story are you telling?

My magic

Allows you to understand your unique expression and create currents and waves of it through out each outfit you style. 

If you’ve ever thought, I have “too many” aesthetics I’m here to show you there’s no such thing and you can create a unique and interesting Personal Style that looks and feels just like you! 

I take a holistic and sustainable approach that takes into consideration lifestyle, work, desires and values. Your clothes represent you, they tell your story and it is important that it not only looks good but feels good too.

Self expression

At the core of my work is uncovering your unique self expression. This builds a style that is free of trends and outsider influence so that you can have a wardrobe that last’s you through all the seasons.

Fashion Psychology

Fashion Psychology takes into consideration how clothes make us not only feel but behave. In using this method to approach styling we build a wardrobe that supports you emotionally and mentally whilst influencing you to be your highest self.